Z MEDIA has transferred the newest version of „Lighting 101“ into German. It is the successful e-book of renowned U.S. press photographer and photography instructor David Hobby, a.k.a. „The Strobist“. From 2006 on more than 4 million aspiring photographers have studied this book to make their own flash photos looking more professional. At the end the book became a project of editorial service GermanoMedia, operated by Z MEDIA for their English language clients.
On 63 pages Hobby explains all the basic techniques for better flash images. He insists on the use the flash off-camera which means that it is not directly mounted on top of the camera. This way his images get a threedimensional look.
On the Contents
At the beginning he explains how to build a mobile and efficient photo studio with little investment. Indeed he restricts the equipment on the basics and shows at the same moment how impressive results that can be achieved this way. Furthermore Hobby shows several lighting techniques and restricts mostly on using one simple flashgun.
Of special interest are his techniques of balancing existing light to provide his photo with more depth.
At the end of the book the author explains with own examples how impressive lighting situations can be repeated. After that the reader is able to read every light and to reconstruct it with some simple equipment.
The Co-operation
Working with David proved to be very straight and solicitous. Translation and design have been done within a week. The publication of the German version of Oliver M. Zielinski has been postponed for a few weeks because David has attended Gulf Photo Plus in Dubai together with other renowned photographers like Joe McNally, Gregory Heisler, Zack Arias, Lindsay Adler, Joel Grimes and RC Concepcion. After his return everything went on very quick. Communication went efficiently via Twitter and data transfer easily via Dropbox.
The German version of this book can be downloaded here.
About David Hobby – Strobist
David Hobby is a press photographer from the U.S. successfully operating his photography blog Strobist.com for about eight years. There he explains lighting techniques for photo enthusiasts. Every month his blog has 300,000 readers from 175 countries. In 2010 it belonged to the top 25 blogs of Time Magazine.
Der Redaktions- und Übersetzungsdienst GermanoMedia hat im Auftrag des renommierten englischsprachigen Portals für Immobilienfotografie PhotographyForRealEstate das E-Book „Was Immobilienmakler über Fotografie wissen sollten“ von Larry Lohrman ins Deutsche übertragen, redaktionell bearbeitet und auf PrimePhoto – Immobilienfotografie veröffentlicht.
Das E-Book wendet sich an Makler, Hausverkäufer und Fotografen im Nebenjob. Die kostenlose Publikation
- erklärt die Aufgabe und die Wirkung von professionellen Immobilienfotos,
- erläutert die zehn wichtigsten Grundsätze für erfolgreiche Immobilienfotografie
- zählt eine Reihe wichtiger Internet-Publikationen mit weiterführenden Informationen und interessanten Statistiken auf.
PhotographyForRealEstate und Larry Lohrman …
… sind fester Bestandteil der englischsprachigen Immo-Foto-Szene, die insbesondere in den USA, Australien und Neuseeland verwurzelt ist und dort als fester Bestandteil des Immobiliengeschäfts gewaltige Umsätze erzielt. PhotographyForRealEstate ist das marktführende Internet-Portal zum Thema. Sein Betreiber, der Autor und Immobilienfotograf Larry Lohrmann, veröffentlicht in seinem Blog täglich Beiträge zu Arbeitstechniken, stellt erfolgreiche Fotografen vor, testet das erforderliche Equipment und schreibt Wettbewerbe aus. Darüber hinaus führt er eine Datenbank mit Immobilienfotografen aus aller Welt. Larry Lohrman stammt aus dem Nordwesten der USA.
GermanoMedia und PrimePhoto …
… sind Services von Z MEDIA – Unternehmenskommunikation. GermanoMedia bietet qualitativ hochwertige Übersetzungs- und Redaktionsdienste für englischsprachige Märkte – von der Firmenbroschüre bis zum Fachbuch. PrimePhoto – Immobilienfotografie hat sich auf die Fotografie hochwertiger Immobilien spezialisiert.
The renowned English language internet portal for real estate photography PhotographyForRealEstate has now a German version of their highly appreciated e-book „What realtors should know about photography“ by Larry Lohrman. GermanoMedia translated, edited and published this version on PrimePhoto – Real Estate Photography.
The e-book turns towards realtors, homesellers and photographers who are on a side job. This free publication
- explains functions and effects of real estate photography
- explains the ten most important basics for successful real estate photography
- names a number of important knowlegebases on the internet with further information and interesting statistics.
PhotographyForRealEstate and Larry Lohrman …
… are an integrated part of the English language real estate photography industry which has a long tradition in the U.S., Australia and New Zealand and generates major turarounds as part of the real estate business. PhotographyForRealEstate is the leading internet portal on that topic. Its operator Larry Lohrman, author and photographer himself, publishes on that blog articles on techniques, presents successful photographers, tests equipment and runs contests. Furthermor he operates a database with real estate photographers worldwide. Larry is from the Northwest of the U.S.A
GermanoMedia and PrimePhoto …
… both are services of Z MEDIA – Corporate Communications. GermanoMedia offers high quality translations and editorial services to transfer English publications into German. PrimePhoto – Real Estate Photography is specialised in shooting high tier real estate.
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